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Our Blog Archive: January 2015

SEO for hotel websites?

 January 14, 2015  Xavier Pallicer   Our Blog

The ubiquity of the large operators such as causes very pronounced specificities in the hotel industry. This can be a problem, but also an opportunity.

Every hotel website has a natural traffic produced by direct searches based on the hotel name. If you take a look at Google Analytics you will see that the number #1 keyword for your website is the name of the hotel. More important, the name of the hotel produces the 99% of the reservations at your website.

This is consecuence of users seeing your hotel in a reservations portal, such as, and then looking for your hotel website trying to get more information.

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